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Right at Home expands its network with two new franchise territories

Right at Home UK is preparing to launch two new franchise territories to its growing network of 60+ offices across England and Wales.

Giles Ellerton, from Chesham in Buckinghamshire, and husband and wife team Nathan and Natalie Jane East, from West Sussex, have recently completed the RightStart training programme at Right at Home UK’s national office in Merseyside.

Natalie Jane and Nathan East are preparing to meet the high demand for quality care and companionship in their home territory of Chichester & Bognor Regis.

Their interest arose from Nathan’s former role in online recruitment for care staff.

Natalie Jane – a former director at Harper Collins – will use her experience to lead operations and compliance in the business, whilst Nathan focuses on attracting Clients and recruiting high calibre staff.

Natalie said: “Our goals coming into homecare have always been to provide a quality local service to our community; to be a trusted partner and be transparent in everything we do.

“We decided on Right at Home because of the network’s focus on trust and quality in everything it does. The many awards and accolades are testament to a network working together and getting it right!”

Giles Ellerton, who will introduce Right at Home services to the Aylesbury Vale and Chiltern territory, left a successful corporate career with BT to follow his ambition to build his own business.

He said: “I have had a positive personal experience of homecare as a family member, having seen what a difference it’s made to my 92-year-old mother.

“Right at Home has from the start demonstrated a rare combination of a deep passion, always going the extra mile to ensure the best care for Clients, as well as a genuine shared partnership with franchisees, supporting and collaborating with us to make a successful and sustainable growing business, delivering the best in class care.”

Chief Operational Officer Lucy Campbell said: “We are delighted to welcome Natalie Jane and Nathan and Giles into the Right at Home family – it’s been a pleasure to work with them on their initial training; and we’re looking forward to supporting them as they embark on an exciting new journey as providers of quality care.”


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